On the closing afternoon of a three-day seminar for its senior executives, the celebrated fauve jewellers proposed to them
to discover food skills and trades. 180 Very Important Guests
were to be informed, entertained and pampered...
Deauville Racecourse was redesigned as an immense kitchen
for the occasion, run by 12 chefs and embraced with a cocktail
of shops essential to the art of entertaining, including
a delicatessen, a florist and an interior decoration boutique.
The participants were divided into 12 groups, each under
the direction of a master chef, and asked to conjure up a meal
for one person. Their assignment was not only to prepare
the finest meal but also to set a table according to the rules.
To help them meet this challenge, a wine expert, a head waiter
and a florist wereon hand to guide them in their choice
and offer skilled advice. At the launch preview dinner presenting
the House's new perfume, a jury composed of experts announced the winning team.